第3版物流运输组织与管理

物流运输组织与管理（第3版）书籍信息作译者：袁伯友出版时间：2018-12千字数：505版次：01-01页数：360开本：16开装帧：I S B N ：9787121357626换版：纸质书定价：￥49.0内容简介本书根据国内外现代物流及运输业的发展变化，系统介绍了物流运输的基本理论、运输市场与政策、主要的运输方式、国际运输和特种品运输的基本知识，重点阐述了企业运输市场行销管理、运输决策管理、託运人和承运人运输管理等内容。本书知识系统、内容丰富，注重理论性与实践性相结合，贴近企业实际，突出运输管理，反映行业发展热点与趋势，适用于高等院校本科物流管理专业及其他相关专业的教学，也可作为其他院校以及从事物流管理相关人员的学习参考用书。图书目录第1 章物流运输管理概论 ················································································· 11.1 物流运输管理基础知识 ··········································································· 11.1.1 运输的定义及特徵 ········································································ 11.1.2 物流运输相关概念及特点 ······························································· 31.1.3 运输的功能与原理 ········································································ 41.1.4 企业运输系统的含义及要素 ···························································· 61.1.5 企业运输管理的任务 ····································································· 81.2 运输方式的分类及特性 ··········································································· 91.2.1 运输方式的分类 ··········································································· 91.2.2 各种运输方式的技术经济特性 ························································ 111.3 运输成本、运价及运费 ·········································································· 131.3.1 运输成本的构成 ·········································································· 131.3.2 运价特点 ··················································································· 141.3.3 运价结构 ··················································································· 141.3.4 运费 ························································································· 161.4 运输的地位和意义 ················································································ 161.4.1 运输在现代物流中的地位 ······························································ 161.4.2 运输发展的意义 ·········································································· 171.5 运输的发展历史及趋势 ·········································································· 211.5.1 运输的发展历史 ·········································································· 211.5.2 我国运输发展趋势 ······································································· 23第2 章运输市场与政策··················································································· 302.1 运输市场概述······················································································ 302.1.1 运输市场的含义及其构成 ······························································ 302.1.2 运输市场的特徵及类型 ································································· 33 2.1.3 运输市场环境 ············································································· 352.1.4 运输市场管理 ············································································· 362.2 运输市场需求 ····················································································· 372.2.1 运输市场需求的含义及特点 ··························································· 372.2.2 运输市场需求的影响因素 ······························································ 392.2.3 运输市场需求弹性 ······································································ 402.3 运输市场供给 ····················································································· 442.3.1 运输市场供给的含义及特点 ··························································· 442.3.2 运输市场供给的影响因素 ······························································ 452.3.3 运输市场供给弹性 ······································································ 452.3.4 运输市场供给与需求之间的关係 ····················································· 472.4 运输市场管理政策 ··············································································· 482.4.1 运输市场管理政策的含义及类别 ····················································· 482.4.2 法律类运输政策 ········································································· 492.4.3 行政类运输政策 ········································································· 50 第3 章公路运输 ··························································································· 543.1 公路运输概述 ····················································································· 543.1.1 运输工具 ·················································································· 543.1.2 运输设施 ·················································································· 553.1.3 运输组织形式 ············································································ 573.2 公路整车运输 ····················································································· 583.2.1 公路整车运输的条件及特点 ··························································· 583.2.2 公路整车运输组织方法 ································································ 593.2.3 整车甩挂运输 ············································································ 603.3 公路零担运输 ····················································································· 633.3.1 公路零担运输的条件及特点 ··························································· 633.3.2 公路零担运输组织形式 ································································ 643.3.3 零担运输业务流程 ······································································ 673.4 公路运输生产计画 ··············································································· 683.4.1 公路运输生产计画的含义及任务 ····················································· 68 3.4.2 公路运输生产计画的编制 ······························································ 693.4.3 车辆运行作业计画的编制 ······························································ 703.5 公路运输成本 ····················································································· 713.5.1 公路运输成本的构成及特点 ··························································· 713.5.2 影响运输成本的因素 ··································································· 733.5.3 降低运输成本的策略 ··································································· 74第4 章铁路运输 ··························································································· 794.1 铁路运输概述 ····················································································· 794.1.1 运输工具 ·················································································· 794.1.2 运输设施 ·················································································· 804.1.3 铁路运输组织形式 ······································································ 814.2 铁路整车运输······················································································ 824.2.1 铁路整车运输的条件及特点 ··························································· 824.2.2 铁路整车运输组织方法 ································································· 834.3 铁路零担运输······················································································ 85 4.3.1 铁路零担运输的条件及特点 ··························································· 854.3.2 铁路零担运输组织方法 ································································· 864.4 铁路运输作业流程 ················································································ 884.4.1 货物的託运 ················································································ 884.4.2 货物的受理 ················································································ 884.4.3 货物的承运 ················································································ 894.4.4 货物的装卸 ················································································ 894.4.5 货物的途中作业 ·········································································· 894.4.6 货物的到达、领取 ······································································· 904.5 铁路货运改革与创新 ············································································· 904.5.1 货运改革背景 ············································································· 904.5.2 货运改革内容及业务 ···································································· 914.5.3 新铁路零担货物运输 ···································································· 924.5.4 铁路门到门运输 ·········································································· 934.5.5 高铁快递 ··················································································· 95 4.6 铁路运输成本······················································································ 964.6.1 铁路运输成本的构成及特点 ··························································· 964.6.2 影响运输成本的因素 ···································································· 974.6.3 降低运输成本的途径 ···································································· 98第5 章水路运输 ··························································································1035.1 水路运输概述·····················································································1035.1.1 运输工具 ··················································································1035.1.2 运输航线 ··················································································1055.1.3 港口 ························································································1075.1.4 港口企业及其营运方式 ································································ 1105.2 班轮运输 ·························································································· 1115.2.1 班轮运输的概念及特点 ································································ 1115.2.2 班轮运输的业务程式 ··································································· 1125.2.3 货物交付方式 ············································································ 1135.2.4 班轮运输主要单证 ······································································ 114 5.3 租船运输 ·························································································· 1165.3.1 租船运输的概念及其特点 ····························································· 1165.3.2 租船运输的分类 ········································································· 1175.3.3 租船运输的业务程式 ··································································· 1185.4 水路运输价格与成本 ············································································1205.4.1 班轮运价的特点 ·········································································1205.4.2 班轮运价的分类 ········································································ 1215.4.3 租船运价 ················································································· 1235.4.4 水路运输成本类别及特点 ····························································· 1235.4.5 水路运输成本控制内容及策略 ······················································· 124第6 章航空运输 ·························································································· 1306.1 航空运输概述 ···················································································· 1306.1.1 运输工具 ················································································· 1306.1.2 运输线路 ················································································· 1316.1.3 航空港 ···················································································· 132 6.1.4 航空运输相关企业 ····································································· 1346.1.5 航空运输企业生产过程 ······························································· 1356.2 航空运输营运方式与组织方法 ······························································· 1366.2.1 航空运输营运方式 ····································································· 1366.2.2 航空运输组织方法 ····································································· 1376.3 航空运输业务程式及运单 ····································································· 1406.3.1 航空运输的业务程式 ·································································· 1406.3.2 航空运单 ················································································· 1426.4 航空运输企业运输价格与成本 ······························································· 1446.4.1 公布直达运价 ··········································································· 1446.4.2 非公布直达运价 ········································································ 1466.4.3 航空运输成本的构成及特点 ·························································· 1476.4.4 航空运输企业成本控制的方法 ······················································· 148第7 章国际运输 ·························································································· 1537.1 国际运输概述 ···················································································· 1537.1.1 国际运输的特点 ········································································ 153 7.1.2 国际运输的关係方 ····································································· 1547.1.3 国际运输的方式 ········································································ 1557.2 国际货物多式联运 ·············································································· 1577.2.1 国际多式联运的含义及特徵 ·························································· 1577.2.2 货柜运输的特点 ····································································· 1587.2.3 货柜的定义、分类及标準 ·························································· 1587.2.4 国际多式联运的组织形式 ····························································· 1627.2.5 国际多式联运经营人及其责任形式 ················································· 1637.3 国际运输流程及规则 ··········································································· 1647.3.1 国际运输的业务流程 ·································································· 1647.3.2 国际货柜多式联运流程及交接方式 ·············································· 1667.3.3 国际运输公约与规则 ·································································· 1677.4 国际货物运输代理 ·············································································· 1717.4.1 国际货物运输代理企业的含义及设立条件 ········································ 1717.4.2 国际货运代理企业的经营範围、服务对象及服务内容 ·························1727.4.3 国际货运代理企业的业务流程 ·······················································174 第8 章特种品运输 ·······················································································1798.1 危险品运输 ·······················································································1798.1.1 危险品的定义、分类及确认 ··························································1798.1.2 危险品运输法规及要求 ································································1828.1.3 运输企业资质及流程规範 ·····························································1848.2 超限品运输 ·······················································································1888.2.1 超限品的概念及特殊性 ································································1888.2.2 公路超限运输的规範与管理 ··························································1908.2.3 超限运输流程规範 ······································································1938.3 鲜活易腐品运输 ··················································································1958.3.1 鲜活货物及其运输特点 ································································1958.3.2 鲜活易腐品保藏和运输的方法 ·······················································1968.3.3 鲜活易腐品的运输组织方式及要求 ·················································1978.3.4 冷链运输 ··················································································1998.4 贵重物品运输·····················································································199 8.4.1 贵重物品的定义 ·········································································1998.4.2 贵重物品的收运要求 ···································································2008.4.3 贵重物品运输监管与安全管理 ·······················································201第9 章运输市场行销管理 ···············································································2069.1 运输市场行销概述 ···············································································2069.1.1 运输产品的整体概念及特点 ··························································2069.1.2 运输市场行销的含义及特点 ··························································2099.1.3 运输市场行销管理的内容 ·····························································2109.2 运输企业产品策略 ···············································································2139.2.1 运输产品组合策略 ······································································2139.2.2 运输企业品牌策略 ······································································2169.2.3 运输企业服务策略 ······································································2179.3 运输企业价格策略 ···············································································2189.3.1 运价形成的因素 ·········································································2189.3.2 定价的原则与方法 ······································································2199.3.3 定价策略 ··················································································221 9.4 运输企业分销渠道策略 ·········································································2229.4.1 运输分销渠道的含义和种类 ··························································2229.4.2 运输分销渠道选择的影响因素 ·······················································2249.4.3 运输分销渠道决策 ······································································2259.5 运输企业促销策略 ···············································································2269.5.1 运输企业促销策略的含义及特点 ····················································2269.5.2 运输企业主要促销策略 ······························································· 2289.6 运输企业网路行销策略 ········································································ 2309.6.1 网路行销服务策略 ····································································· 2309.6.2 网路行销品牌策略 ····································································· 2319.6.3 网路行销价格策略 ····································································· 2329.6.4 网路行销渠道策略 ····································································· 232第10 章运输决策管理 ··················································································· 23810.1 运输方式选择 ··················································································· 23810.1.1 运输方式选择的影响因素 ··························································· 238 10.1.2 运输方式选择的定性分析法 ························································ 24010.1.3 运输方式选择的综合评价法 ························································ 24010.1.4 运输方式选择的成本比较法 ························································ 24310.2 运输线路选择 ··················································································· 24410.2.1 起讫点不同的运输线路选择 ························································ 24410.2.2 起讫点相同的运输线路最佳化模型 ·················································· 24710.2.3 多起讫点直达运输线路最佳化模型 ·················································· 25210.2.4 多起讫点中转运输线路最佳化模型 ·················································· 26110.3 运输节点选址决策 ············································································· 26310.3.1 运输节点选址的条件和原则 ························································ 26310.3.2 多因素综合评价法 ···································································· 26510.3.3 重心法选址模型 ······································································· 26610.3.4 成本分析法 ············································································· 26910.3.5 运输规划法 ············································································· 269第11 章託运人运输管理 ················································································ 276 11.1 运输管理的内容及战略 ······································································· 27611.1.1 运输管理的内容 ······································································· 27611.1.2 企业运输战略 ·········································································· 28011.2 自营运输与外包运输决策 ···································································· 28111.2.1 自营运输的优势与劣势 ······························································ 28111.2.2 外包运输的优势与劣势 ······························································ 28311.2.3 运输外包决策 ·········································································· 28411.3 运输网路构建 ··················································································· 28711.3.1 运输网路构建的影响因素及原则 ·················································· 28711.3.2 运输网路布局及结构选择 ··························································· 28911.3.3 运输网路及节点决策内容和方法 ·················································· 29111.4 承运人管理 ······················································································ 29111.4.1 承运人选择的影响因素及原则 ····················································· 29111.4.2 承运人选择的步骤 ···································································· 29211.4.3 承运人选择的方法 ···································································· 293 11.4.4 承运人评价与监控 ····································································29511.4.5 承运人管理策略 ·······································································29511.5 运输成本控制 ···················································································29711.5.1 企业运输成本构成 ····································································29711.5.2 运输外包成本控制 ····································································29711.5.3 运输自营成本控制 ····································································298第12 章承运人运输管理 ··············································································· 30612.1 运输管理内容及战略 ··········································································30612.1.1 运输管理内容 ··········································································30612.1.2 企业运输相关战略 ····································································30812.2 运输合理化 ······················································································30912.2.1 运输合理化的含义及作用 ···························································30912.2.2 不合理运输的表现形式 ······························································31012.2.3 影响运输合理化的因素 ······························································31412.2.4 运输合理化的策略 ····································································315 12.3 客户管理 ·························································································31812.3.1 客户管理的特点及原则 ······························································31812.3.2 客户管理的创新 ·······································································32012.3.3 客户关係管理的含义及内容 ························································32112.3.4 客户关係管理的实施 ·································································32212.4 企业运输组织管理 ·············································································32312.4.1 企业运输组织的基本要求 ···························································32312.4.2 运输组织管理的主要任务 ···························································32412.4.3 运输方案设计 ··········································································32512.5 运输绩效评价 ···················································································32712.5.1 运输绩效评价的含义及影响因素 ··················································32712.5.2 运输绩效评价指标体系 ······························································32912.5.3 运输绩效评价的步骤 ·································································33212.5.4 运输绩效评价方法 ····································································335参考文献 ······································································································343

第3版 物流运输组织与管理

第3版物流运输组织与管理